APPLY
TO USE
THE
FERNMARK

APPLY FOR A FERNMARK LICENCE

To become a FernMark Licensee, a business needs to show that they reflect the essence of New Zealand by meeting the FernMark Licence Programme's eligibility criteria.

To pass, a business needs to:

  • be GST registered in New Zealand

  • be compliant with all New Zealand laws and relevant regulations

  • be of good character and repute

  • have a substantial level of New Zealand ownership, governance and full time employees

  • have been exporting for a minimum of 12 months

  • own or control the products and brands it is applying for.

In addition, each product to be licensed will be assessed on whether it meets the minimum requirements for being made, grown or designed in New Zealand.

Please note: the products and/or services covered by an application need to be the applicants products and/or services (not manufactured for a third party), and the intellectual property relating to the brands needs to be owned or controlled by the applicant.

ANNUAL LICENCE FEES

A FernMark Licence is valid for three years and may be renewed every three years. The licence fee is invoiced annually and based on five tiers that relate to the overall annual revenue of your business. The licence fee covers our Licensees for an unlimited number of approved products or services you wish to carry the FernMark. You can apply to have additional products and services approved at any time during the licence term, at no extra cost.

All licence fees are used to cover the costs of the Programme, including the promotion and protection of the brand equity associated with the FernMark trade mark.

 

tier 1

 

$800

+GST

/YEAR   

Applies to a business with a total annual revenue of less than $2 million.

tier 2

 

$1,600

+GST

/YEAR   

Applies to a business with a total annual revenue between $2 million and $10 million.

tier 3

 

$3,200

+GST

/YEAR   

Applies to a business with a total annual revenue between $10 million and $20 million.

tier 4

 

$7,500

+GST

/YEAR   

Applies to a business with a total annual revenue between $20 million and $100 million

tier 5

 

$10,000

+GST

/YEAR   

Applies to a business with a total annual revenue of more than $100 million.

Step 1

QUICK QUALIFICATION CHECK

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2 MIN ONLINE QUESTIONNAIRE

This step is optional but it's useful to do a quick check to see  
if you are likely to qualify before completing the application form.

Step 2

ONLINE APPLICATION FORM

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20 MIN ONLINE APPLICATION

It's free to apply. Fee payment is only required once  
your application has been accepted and processed.