Apply for a FernMark Licence
To become a FernMark Licensee, a business needs to show that they reflect the essence of New Zealand by meeting the FernMark Licence Programme's eligibility criteria.
To pass, a business needs to:
be GST registered in New Zealand
be compliant with all New Zealand laws and relevant regulations
be of good character and repute
have a substantial level of New Zealand ownership, governance and full time employees
have been exporting for a minimum of 12 months
own or control the products and brands it is applying for.
In addition, each product to be licensed will be assessed on whether it meets the minimum requirements for being made, grown or designed in New Zealand.
Please note: the products and/or services covered by an application need to be the applicant's products and/or services (not manufactured for a third party), and the intellectual property relating to the brands needs to be owned or controlled by the applicant.
ANNUAL LICENCE FEES
A FernMark Licence is valid for 12 months and may be renewed annually. The annual licence fee is calculated based on four tiers that relate to the overall annual revenue of your businesses. The licence fee covers our licensees for an unlimited number of approved products or services you wish to carry the FernMark. You can apply to have additional products and services approved at any time during the licence term, at no extra cost.
All licence fees are used to cover the costs of the Programme, including the promotion and protection of the brand equity associated with the FernMark trade mark.
Applies to a business with a total annual revenue of less than $2 million.
Applies to a business with a total annual revenue between $2 million and $10 million.
Applies to a business with a total annual revenue between $10 million and $20 million.
Applies to a business with a total annual revenue of more than $20 million.
QUICK QUALIFICATION CHECK
2 min online questionnaireCHECK NOW
This step is optional but it's useful to do a quick check to see
if you are likely to qualify before completing the application form.
ONLINE APPLICATION FORM
20 min online applicationApply Online
It's free to apply. Fee payment is only required once
your application has been accepted and processed.