Licensed product of New Zealand

This trademark symbol is the international symbol of New Zealand and represents a mark of trust to our consumers around the globe. Learn more


FernMark Licence No. 100655

Grounded in nature, supported through science, driven by innovation and inspired by the love of dogs. We use the power of botanical science to create clean, gentle, luxurious dog grooming products that are naturally effective. Our plant-based formulations use the finest quality ingredients enriched with vitamins, antioxidants and antibacterial properties combined with powerful New Zealand botanicals and 'liquid gold' Manuka Honey.


Licensed Products


Hydrating Shampoo Made in NZ
Hydrating Conditioner Made in NZ
Nourishing Shampoo Made in NZ
Nourishing Conditioner Made in NZ
Soothing Shampoo Made in NZ
Soothing Conditoner Made in NZ
Hydrating Cologne Made in NZ
Nourishing Cologne Made in NZ
Soothing Cologne Made in NZ
Puppy 2-in-1 Conditioning Shampoo Made in NZ
Puppy Cologne Made in NZ
Detangler Spray & Leave-in Conditioner Made in NZ
Dermal Relief 2-in-1 Conditioning Shampoo Made in NZ
Dermal Relief Topical Spray Made in NZ
Heal & Protect Soothe Balm Made in NZ

Have concerns about the authenticity of a product?

If you have any concerns or issues with this FernMark licensed brand, please report this to us.

The Story Behind
New Zealand

What is the Fernmark?

What is the Fernmark?

This trademark symbol is the international symbol of New Zealand and represents a mark of trust to consumers around the globe.

Any product carrying this symbol has been issued a licence by the New Zealand government and demonstrates that the New Zealand business has met the eligibility criteria set by the FernMark Licence Programme.

A business must:

 Be a registered business within New Zealand

 Be compliant with all NZ laws and relevant regulations

 Be of good character and repute

 Have a substantial level of New Zealand ownership governance and full time employees

 Have been exporting for at least 12 months

 Demonstrate that each licensed product is either made, grown or designed in New Zealand.

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New Zealand